Friday, May 21, 2010

mast brothers chocolate

" Hand crafted locally with organic cacao
sourced from farms in Madagascar.
Roasted in small batches. Hand cracked.
Refined using granite stone and aged.

date of Birth 4/15/10 "
mast chocolate 1
Picked up a bar of this Mast Brothers chocolate when i wondered into the Steve Alan shop at the West Village in New York some days ago. Run by brothers Rick and Michael Mast, it is the only bean-to-bar artisan chocolate maker in New york city and one of few in the United states. Every bar is handcrafted by the brothers in their factory in Brooklyn using the best cacao beans sourced from small farms and coops around the world. Every type of chocolate bar produced every season is wrapped in a beautiful wrapping paper from Cartotecnica Rossi, giving the eyes a treat before the taste buds. The bar I bought was dark chocolate + fleur de sel and it is possibly one of the smoothest and richest chocolate I've ever had, 72% cacao complemented with a generous sprinkling of sea salt embedded within the bar (which tends to be quite timidly used in many salty chocolate confections I've tasted). Now back on the other side of the earth, I regret not buying a few more bars.
mast chocolate 2

edit: video by way of jose at coolhunting

2 comments:

  1. hey -- check out the video we did at cool hunting on the mast brothers recently --

    http://www.youtube.com/watch?v=DspDrgLcwds

    ReplyDelete